Every year, Kelley Blue Book gives out its "Brand Image Awards." A wide range of automakers are honored in categories that range from "Best Exterior Design Brand" to "Best Performance Brand." And while these two awards segments might seem prestigious at a glance (there is a "Most Prestigious Brand" award too, for the record), Honda wound up taking home what are clearly two be the best awards to win.

And what would those be? The "Most Trusted Brand" and "Best Value Brand" awards, of course. While performance and prestige are nice, they can only take a brand so far. Honda, meanwhile, is a brand that you know is looking out for you - whether it be in the upfront cost of financing a new Honda or in the low cost of Honda service and repair.

"We are honored to accept two awards that point so directly to Honda's core tenets," says American Honda Executive Vice President of Sales, John Mendel. "With Honda constantly striving to earn trust by providing the finest overall ownership value, it's inspiring to see those efforts resonating with consumers."¹

If you have yet to experience the value and peace of mind that every new new Honda represents, then feel free to contact Mungenast St. Louis Honda today. We're conveniently located at 5939 S Lindbergh Blvd St. Louis, MO 63123, and we're more than happy to share specs, compare models, and arrange test drives on any vehicle we carry.

Source: ¹http://www.marketwatch.com/story/honda-earns-2012-kelley-blue-book-brand-image-awards-for-best-value-brand-and-most-trusted-brand-2012-04-05